On Friday, November 21st, 2014, Drew Estate announced their newest limited edition cigar and addition to the Undercrown line. The cigar is the Undercrown ShadyXV, and the cigar is produced in partnership with Shady Records. Shady Records is a New York-Detroit based record company and currently has artists such as D12 and Eminem working with them. Part artists include 50 Cent and Obie Trice. The cigar will be based off of the Corona ¡Viva! blend, and will be similar to the Corona ¡Viva! and Dogma.
The ShadyXV will be a box-pressed belicoso that measures 5" with a 50 ring gauge. It will feature a San Andres Mexican wrapper, Connecticut Stalk Cut Habano binder and Nicaraguan and Brazilian Mata Fina tobacco for the filler blend. Total production is set at 500 soft packs with 10 cigars being in a pack. The cigar will be releases on November 27th, 2014, and will be released to a handful of retailers in the Detroit area.
Jonathan Drew stated that "he couldn't be more amped that this project was coming to fruition," and Paul Rosenberg, partner in Shady Records stated that "this was a huge honor and he could not be more happy." Rosenberg has a been a passionate boutique cigar smoker for a long time, as well as being a large supporter of Drew Estate, so this project is very exciting for him.
The retailers that will be getting the Undercrown ShadyXV are:
Churchills, Birmingham, MI
Churchills, West Bloomfield, MI
Wild Bill’s, Roseville, MI
Wild Bill’s, Commerce, MI
Smokes on Burdick, Kalamazoo, MI
La Casa, Detroit, MI
The Wine Garden, St Clair Shores, MI
Jenuwine’s, Troy, MI
Jenuwine’s, Sterling Heights, MI
Jenuwine’s, Royal Oak, MI